Gen-Z Consumer Insights to Create What Our Generation Actually Needs
Build with your audience, build with confidence.
What We Do
Ascend pairs high-caliber student researchers with consumer teams to test new concepts, pressure test UX, and surface go to market insights that lead to stickier, long lasting products.
Connect
Success Setup
We align your new team on your history, pressing questions, and what defines success for your company's future.
Understand
Real Conversations, Every Day
We have countless in-depth conversations to find the truth to the questions you care about.
Iterate
Report and Next Steps
Review consensus from hundreds of user interviews in a simple weekly report, then decide where to focus next.
10+ Clients from social giants like BeReal, to FinTechs backed by top VCs
Gen-Z consumers across 10 Campus Hubs
Given back to our partners each and every month